Residents that are looking for a new apartment often turn to the amenities to make their decision. For example, someone might skip over an apartment that offers spacious walk-in closets for an apartment with a dog park. Therefore, the amenities you offer the residents at the apartment you manage can be a deal breaker. If you want to make your residents happy and retain new ones, consider the top amenities all apartments should offer.
In-unit amenities are highly important because this is where your residents will spend most of their time. It’s essential to ensure they are comfortable in their living space. Often, in-unit amenities include air conditioning, dishwashers, and washers/dryers. Try focusing on the amenities that will add value to the residents’ life. Depending on the person, for instance, someone might prefer extra patio space over an extra room.
Pets are becoming the new children for many younger generations. Most Millennials and Gen Zers view their pets as valued family members and will likely not sign a lease unless the apartment is pet-friendly. Consider adding dog wash stations or parks to accommodate their furry friends. It’s hard for pet owners to find a pet-friendly apartment, so you could profit by targeting this demographic.
Part of owning an apartment complex is building a community for your residents. Creating a community is hard if there’s no space outside the apartment for people to gather. Pools, playgrounds, and gardens are all great places to start. Offer outdoor amenities to your residents so that they can get out of their apartments and meet their neighbors! What resident wouldn’t love having a pool?
Parking is a major factor for many residents because they care about the safety and security of their possessions. Offering amenities such as secured parking garages, guest parking, and even bike storage shows your residents that you value their property. Not all residents use a car to get around town, so you should take advantage of the benefits of covered bike shelters with locks for these individuals. This is an amenity all apartments should offer because it shows you’re willing to protect all forms of transportation.
Your amenities can go a long way when you want to keep your current residents and attract new ones. Aside from our list above, you might also consider offering online rent payments, secure packaging lockers, community events, and more. The more value you put in your apartment community, the more you will benefit from reliable and responsible residents.