Key Takeaways
- Buildout has acquired Apto, a CRM solution for commercial real estate brokers.
- Buildout plans to integrate Apto’s CRM into its existing marketing and deal management tools.
- Both Buildout and Apto will remain separate products initially, but there will be future developments in terms of integrations and functionality.
- Customers can reach out to their relationship managers or email support for any questions or concerns.
Introduction
In the world of commercial real estate (CRE), technology plays a crucial role in streamlining operations and improving efficiency. Two major players in the CRE tech space, Buildout and Apto, have recently made headlines with their acquisition deal. Buildout, a leading provider of marketing and deal management tools for brokers, has acquired Apto, a customer relationship management (CRM) solution specifically designed for CRE brokers. This acquisition aims to enhance the capabilities of both companies and provide brokers with a comprehensive suite of tools to streamline their operations and improve dealmaking. In this article, we will explore the details of the acquisition and its potential impact on the CRE industry.
The Acquisition: A Game-Changer for CRE Brokers
The acquisition of Apto by Buildout marks a significant milestone in the CRE tech industry. By combining Buildout’s marketing and deal management tools with Apto’s CRM solution, brokers will have access to a comprehensive suite of tools that can streamline their operations and improve their dealmaking capabilities. This integration will enable brokers to seamlessly manage their contacts, properties, and deals in one centralized platform, eliminating the need for multiple software solutions and reducing the risk of data duplication or loss.
Enhanced Marketing and Deal Management
One of the key benefits of the acquisition is the integration of Apto’s CRM solution into Buildout’s existing marketing and deal management tools. This integration will allow brokers to leverage the power of Apto’s CRM to enhance their marketing efforts and streamline their deal management processes. With Apto’s CRM, brokers can easily track and manage their leads, create targeted marketing campaigns, and monitor the progress of their deals, all within the same platform. This integration will save brokers valuable time and effort, enabling them to focus on what they do best: closing deals.
Improved Efficiency and Productivity
Another major advantage of the acquisition is the potential for improved efficiency and productivity for CRE brokers. With Apto’s CRM integrated into Buildout’s existing tools, brokers can eliminate the need for manual data entry and reduce the risk of errors or data duplication. The seamless integration between the two platforms will enable brokers to access and update their data in real-time, ensuring that they always have the most up-to-date information at their fingertips. This increased efficiency and productivity will enable brokers to work more effectively, close deals faster, and ultimately drive greater success in their business.
The Future of Buildout and Apto
While the acquisition of Apto by Buildout is an exciting development, it is important to note that both companies will remain separate products initially. This means that existing customers of Buildout and Apto can continue to use their respective platforms without any disruption. However, the acquisition opens up possibilities for future integrations and enhancements that will further enhance the capabilities of both products.
Integrations and Functionality
Buildout and Apto have plans to integrate their platforms in the future, allowing brokers to seamlessly transition between the two solutions and leverage the best features of each. This integration will enable brokers to have a holistic view of their business, from marketing and lead generation to deal management and client relationship management. By combining the strengths of both platforms, brokers will have access to a comprehensive suite of tools that can support their end-to-end workflow and drive greater success in their business.
Customer Support and Feedback
Both Buildout and Apto are committed to providing excellent customer support and ensuring a smooth transition for their customers. Existing customers can reach out to their respective relationship managers or email support for any questions or concerns they may have. The feedback from customers will be invaluable in shaping the future developments and integrations between Buildout and Apto, ensuring that the solutions meet the evolving needs of CRE brokers.
Conclusion
The acquisition of Apto by Buildout is a game-changer for the CRE industry. By combining the strengths of Buildout’s marketing and deal management tools with Apto’s CRM solution, brokers will have access to a comprehensive suite of tools that can streamline their operations and improve their dealmaking capabilities. While both companies will remain separate products initially, the future holds exciting possibilities for integrations and enhancements that will further enhance the capabilities of both platforms. With a focus on customer support and feedback, Buildout and Apto are committed to providing brokers with the tools they need to succeed in the ever-evolving world of commercial real estate.
